Design strategy and market maturity

By admin | Published: 01/04/2010

After reading Jared Spool’s articles on the relationship between Market Maturity and Design Strategy a while ago I felt, well, resentment. I believed I felt that way not because the company I worked for belongs in the “lowest” stage, rendering my efforts to incorporate UX in the design process useless, but because the message is so deterministic. Read More »

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I like an application that “respects” me.

By admin | Published: 26/02/2010

One of the things I loved about Robert Hoekman jrs book “Designing the obvious” was the idea of showing as few error messages as possible. Error massages, he explains, are hardly ever necessary. So I added this as a guideline to my interaction design document for TAX-i and I tried to convince the analysts to stop prescribing these “slaps on the wrist” in their use cases Read More »

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Added value to the customer

By admin | Published: 20/02/2010

Recently we were told that the UX team was going to be made redundant because we were losing money, weren’t part of the companies core business and had no added value to the companies portfolio OR TO OUR CLIENTS. I started thinking about how we could start being profitable as a team and how we could disprove the other three arguments. Read More »

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TAX-i application [Logica, HWH]

By admin | Published: 10/01/2010

2009 – 2010 • Logica
The TAX-i project consists of 2 applications; ODB which leverages municipal data across silos, and UBS that calculates water levies based on this data. It is being co-developed by Logica and a couple of Water Boards. Representatives of the Water boards and users of the system are part of the acceptance procedure. Read More »

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Crowd surfing. Wheeeeee!

By admin | Published: 14/07/2009

Everybody ’s doing it. It’s nothing to be ashamed about. Jared Spool at work in the middle of the night (it was daytime in Holland) and Scott Berkun (working on his new book), to name a few of the more famous I happened to catch tweets from. Dipping into our collective knowledge, their followers. We, happy to serve them. Read More »

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